Very easy for an American traveler with no European driving experience
The added fee of the insurance at the time of pickup was a bit of a shock.
When I booked, the airport was not a drop off option. We picked the car up in Florence and was a one-way drop. When we got to the city location in Zurich, the attendant told us we could return at the airport, no problem, he reviewed the vehicle issues we had, made notes & programmed the airport location into our gps. Airport drop off was quick & easy.
Relatively new car. Good instructions at pic up.
I choose Avis based on their online ads for a luxury car rental with a trunk. I called twice to confirm. Upon arrival the only car they had in that category was a station wagon.
Everything about Avis was terrific
The Kayak site showed our pickup location being at the airport, but it was actually 30km away!